Tuesday, July 14, 2015

STUNNING NEW 'VORTEX' BY HAUTLENCE

KEE@FSWMAG.COM


A STEP BEYOND THE FUTURE

HAUTLENCE UNVEILS ITS NEW CONCEPT D’EXCEPTION, VORTEX

The Neuchâtel-based contemporary watchmaker HAUTLENCE unveils its new and highly awaited Concept d’Exception, VORTEX.  

First launched in 2010, HAUTLENCE’s Concept d’Exception timepieces are extremely sought-after thanks to their extraordinary displays of time powered by incredible mechanical solutions that push the boundaries of traditional watchmaking. 

Avant-garde and daring, VORTEX is a true showcase of HAUTLENCE’s boundless creativity and audacious approach to watchmaking, reinterpreting all the design codes that are dear to the brand, such as a multi-level reading of time, materials that play on transparency and the use of nonconformist shapes. 

VORTEX is much more than simply a wristwatch; it is truly an exceptional timepiece featuring three patents in a mind-blowing three-dimensional case that offers a glimpse of its impressive movement from all sides. 

Inspired by contemporary architecture, this unique case flaunts a new look every hour as the cage of the regulating organ rotates 60 degrees every 60 minutes, thus turning VORTEX into a mesmerising mechanical piece of art.

“Pushing the boundaries whilst respecting tradition,” explains Founder and CEO of HAUTLENCE Guillaume Tetu while summing up the launch of VORTEX. 

“The idea behind the watch was to reveal our creative approach to watchmaking in a new Concept d’Exception. Ergonomic, contemporary and truly avant-garde, VORTEX remains true to HAUTLENCE’s design codes with its multi-level display of time, play on transparency, nonconformist geometry and link between mechanics and aesthetics. By combining all of these elements, we have created a watch that is powerful and majestic.”

HAUTLENCE collaborated with the prominent Parisian design studio BBDC, Berra Blanquer Design Consultants, to create VORTEX’s eye-catching and state-of-the-art design inspired by contemporary architecture. 

BBDC is active in many industries and is renowned for having brought to life several bestselling watch designs ever since its foundation in 1996.



Limited to 88 pieces, VORTEX displays half-trailing hours, retrograde minutes and a power-reserve indicator. Its futuristic and lively design changes every hour, as the entire regulating organ rotates 60 degrees every 60 minutes. 

Powering this new timepiece is a redesigned and reinterpreted version of the innovative in-house automatic calibre HR2.0 presented in the first Concept d’Exception. 

 Named HLR2.0, this impressive new calibre is angled at 90 degrees, resulting in a remarkably ergonomic and modern timepiece.




                                     

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